Commodity of the week  /  Sweet potatoes

Commodity of the week Updated Aug 19, 2026

Sweet potato freight sales playbook

North Carolina ships about 46,000 truckloads of sweet potatoes a year, roughly 60% of the US crop. It moves on reefer at 55 to 58°F, out of seven eastern NC counties, and the shed books the truck. Digging runs from late summer to the November frost, then it ships from storage for ten months.

2026 status

Harvest has not started. Drought hit planting in May and June, fields were replanted, and the start slipped past its normal second week of August. Old crop sold out in July, and one packer went on record last week that everybody is running out of supply. The frost date does not move: same crop, fewer weeks, more loads per week. Overflow should hit the board within two weeks.

Commodity opportunity

North Carolina ships about 46,000 truckloads a year, roughly 60% of the US crop. It rides reefer around 55°F; below that is chilling injury. Digging normally starts mid August and runs to the November frost, then the crop cures and ships out of climate-controlled storage for ten months, with volume historically peaking in spring.

Why a late year matters: the frost date does not move, so a late start means the same tonnage has to move in fewer weeks. Loads per week go up, and that is a shortage of trucks, not of potatoes.

Commodity playbook

Where it hauls

Seven counties move most of it: Sampson, Wilson, Nash, Edgecombe, Johnston, Wayne, Greene. All eastern North Carolina. The market map:

ShipperTownCounty
Vick Family FarmsWilson, NCWilson
Ham FarmsSnow Hill, NCGreene
Scott FarmsLucama, NCWilson
Nash ProduceNashville, NCNash
Southern Produce DistributorsFaison, NCDuplin
Burch FarmsFaison, NCDuplin
Jackson Farming CompanyAutryville, NCSampson
Triple J ProduceSims, NCWilson
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Partial map: the largest sheds by shipping presence.

Who to call

The sheds directly. Most NC sweet potatoes sell FOB origin, so the packing shed tenders the truck, not the receiver. Ask for sales or the traffic desk.

How to open

"I know a lot of fields had to replant. When does digging start for you this year?"

The opener, this season

Every shed's answer is different right now, and asking it this way signals you know that.

Qualifying questions

  • What pulp temp does the shipper want protected? They ride warm, around 55°F. Below roughly 55 is chilling injury, and it does not show at the dock. Quoting 34°F ends the call.
  • Continuous or cycle-sentry on the reefer? Ask, do not assume. Cured sweet potatoes tolerate cycle-sentry in mild weather, but the shed's spec wins, and cold snaps change the answer.
  • Bins or 40-lb cartons? Both exist. Cartons palletize to roughly 40,000 lb per load; bulk bins load and count differently. It changes the trailer count and the unload.
  • What was the last load in the box? Washout and food-grade are assumed. Have the answer before the shed asks.
  • What is the loading window at the shed? It is a farm shed, not a DC dock. Hours are shorter, appointments are looser, and during harvest the schedule moves with the field.

When to call

Before digging starts, while the traffic desk still picks up. Once harvest is running, every shed in the region is covering loads at once and a new carrier call is one of forty voicemails.

Sources

  • GreenUSDA NASS production and rankings: NC #1 since 1971, about 60% of US supply. quickstats.nass.usda.gov
  • GreenHarvest delay, sold-out old crop and the supply squeeze, on record from a Wilson County packer, Aug 12 2026. freshplaza.com
  • GreenCounty concentration: NC Sweetpotato Commission industry data. ncsweetpotatoes.com
  • AmberSpot-heavy market structure and the near-term overflow read: consistent with produce practice and broker interviews; not independently published.

Edition history

2026-08-19Sharper market read: old crop gone, a packer on record about supply running out, overflow expected on the board within two weeks. Page restructured into opportunity and playbook.
2026-08-17First edition. Late harvest, drought at planting, old crop sold out since July.